Fashion trend report 2014
As 2013 closed, a flurry of standout moments in fashion, and the trends they inspired came to mind. From leather to lace, the MET costume gala‘s punk theme to Public School’s CFDA/Vogue Fashion Fund win – we’ve kept tabs on it all. Team Purely (thanks so much to Purely for sharing their research) looks back at their fashionable users’ most loved looks and most influential designers. They have compiled data from their mobile app – and recently launched web app – to create their first ever official year-end trend review. We hope you find your favorite trend, a moment you may have missed, or one that you hope to see flourish in 2014. ***Stephanie Gentry’s cool southern summer of luscious lilacs, sweet apples, delicious mints and refreshing raspberries is right on trend for Spring/Summer 2014 |

Sewable Tech — a new program for girls
Girls, why should you get involved with tech now? There is only one good reason…because you want to. Tech is an opportunity to apply your creativity. To apply it in multiple ways — to logic, ideas, puzzle-solving, leadership and to

Sewable Tech — a new program for girls
Girls, why should you get involved with tech now? There is only one good reason…because you want to. Tech is an opportunity to apply your creativity. To apply it in multiple ways — to logic, ideas, puzzle-solving, leadership and to

Fashion tech — robotic sewing
Did you know that everything you are wearing is made by hand? It is astounding to realize that in these days of automation, all clothes are still made by humans, not with a single needle and thread (although some high

Fashion tech — robotic sewing
Did you know that everything you are wearing is made by hand? It is astounding to realize that in these days of automation, all clothes are still made by humans, not with a single needle and thread (although some high

Fashion tech — digital sketching for everyone
Have you ever been riding the subway when you have a design idea and…no sketch pad? Or browsing some innovative designers and you spot a cool drape or seam that you want to capture? It has happened to all of

Fashion tech — digital sketching for everyone
Have you ever been riding the subway when you have a design idea and…no sketch pad? Or browsing some innovative designers and you spot a cool drape or seam that you want to capture? It has happened to all of

3D Printing for Fashion. Vision or Reality?
Disrupt and personalize — the vision of fashion-tech. It’s a truly exciting era of change. There has not been a real revolution in the fashion industry since the invention of the sewing machine so… could the 3d printer be the

3D Printing for Fashion. Vision or Reality?
Disrupt and personalize — the vision of fashion-tech. It’s a truly exciting era of change. There has not been a real revolution in the fashion industry since the invention of the sewing machine so… could the 3d printer be the

The Spring 2017 Shopping Guide
Although the calendar tells us that Spring has officially sprung, the weather is still a little on the chilly side with remnants of winter still lingering on. But that doesn’t mean we can’t look forward to warmer days ahead and

The Spring 2017 Shopping Guide
Although the calendar tells us that Spring has officially sprung, the weather is still a little on the chilly side with remnants of winter still lingering on. But that doesn’t mean we can’t look forward to warmer days ahead and

The Fashion Girl’s Guide To Valentine’s Day Dressing
OK so allegedly red and pink are out for Valentine’s Day this year in fashion, everyone’s so over it. Well me I’m a classic romantic, so passé red and pink it is for me, who’s with me? Just because it’s

The Fashion Girl’s Guide To Valentine’s Day Dressing
OK so allegedly red and pink are out for Valentine’s Day this year in fashion, everyone’s so over it. Well me I’m a classic romantic, so passé red and pink it is for me, who’s with me? Just because it’s

HANDBAG ROUND UP
I haven’t really addressed my love of handbags. I am truly a handbag fanatic- my favorites tend to be small and sleek, I hate BIG bags. I pack light wherever I go. I can’t stand being encumbered with a heavy

HANDBAG ROUND UP
I haven’t really addressed my love of handbags. I am truly a handbag fanatic- my favorites tend to be small and sleek, I hate BIG bags. I pack light wherever I go. I can’t stand being encumbered with a heavy

Push Fashion Boundaries With White Jeans After Labor Day
Ok so we all know the old adage “No white after Labor day or before Memorial day”. Trust me I grew up hearing this my whole life; my grandma would give you the crazy side eye look if you even

Push Fashion Boundaries With White Jeans After Labor Day
Ok so we all know the old adage “No white after Labor day or before Memorial day”. Trust me I grew up hearing this my whole life; my grandma would give you the crazy side eye look if you even

Holiday With Friends & Fam: Casual Holiday Party Fashion Tips
Now we’ve had the office holiday party, the glam black tie cocktail soirees, but my favorite has to be those casual get togethers with friends and family. This is where you can just chill, let down your hair and really

Holiday With Friends & Fam: Casual Holiday Party Fashion Tips
Now we’ve had the office holiday party, the glam black tie cocktail soirees, but my favorite has to be those casual get togethers with friends and family. This is where you can just chill, let down your hair and really

9 Party Looks You’ll Shine in this Holiday Season
Party season is officially underway. So here comes the influx of invitations for a multitude of parties to celebrate this festive time of the year. And if you’re still stuck trying to figure out what to wear to that upcoming

9 Party Looks You’ll Shine in this Holiday Season
Party season is officially underway. So here comes the influx of invitations for a multitude of parties to celebrate this festive time of the year. And if you’re still stuck trying to figure out what to wear to that upcoming